Google Analytics Basics

Mini Course

Learn how to use and understand Google Analytics so that you can effectively analyse, tweak, and monitor your website and digital marketing for optimal performance.


  • A run through of the primary Google Analytics dashboards 
  • A run through of what the data on the dashboard means
  • Interpreting Google Analytics data 
  • Performance Indicators to Monitor in Google Analytics Guidebook
  • Troubleshooting things like high bounce rates and low conversion rates
  • How to guides on setting goals, filters, adding users and more!

Course content broken into easily digestible segments and videos <10min each to reduce the overwhelm of understanding Google Analytics.

Goggle Analytics Basics Course